Audience Feedback
After completing our teaser trailer, poster and website we received some feedback from fellow A Level media students within our class. Each group showed their promotional package to the class where we wrote feedback which was good things about it and things which needed to be improved.
After looking at the feedback in our groups we found some trends, we found the things our peers liked within our trailer was the music that it worked well with our genre, the fast paced editing, range of camera angles, was conventional to genre, good use of props and locations, the voiceover and a clear narrative, typography montage and they specifically liked our shot we filmed in the fridge and mise en scene of graffiti on the wall.
However there was some areas for improvement they found which was that the voice over needs to be a bit louder, some of the transitions of shots were a bit too abrupt and the fades need to be smoother as well as fading the music as the end, the titles were a bit bland, that the paper rustling was too loud and to spread our voiceover out.
We then looked at the feedback from our poster, the positives we found was a good tagline was relevant to the storyline, the colour scheme with the use of black white and green being conventional to the genre, the placement of our poster, how we laid it our worked well, good use of image was taken well and work around the information on poster and the critics reviews worked well with the genre of urban drama.
The negatives was that the tagline was maybe a bit too small and to make it slightly bigger, that the green colour on the word 'Fishtank' on the bench was hard to read and some of the greens look slight different shades.
Finally we looked at our feedback from our website, we found they liked the moving image we chose, the same colour scheme for our poster, critics reviews, layout, same typography used throughout our package, how the trailer was placed in the window of our train window, how the video was on loop and that it was conventional.
Our improvements were to move our text slightly down so that it can be seen better on a different background colour, to make the trailer slightly bigger and move the bottom of the website up higher so the viewer doesn't have to scroll.
After looking at our feedback we then assigned roles within our group to each improve something within our promotional package. My job was to improve the poster, this was by adjusting some of the colours and sizes of text on it.
The first thing I did was look at the size of the tagline, I selected it and started adjusting the size making it bigger, we then decided it looked fine how it is as a convention of our poster is to have a small tagline so we stuck to this as it was still clear to read.
I then went to look at the different shades of green feedback on the stars we received, I went on to one of the stars where I went onto colour picker I clicked on one of the stars from the row above where it gave me the exact colour which was already a match with the other stars already. I doubled checked this by selecting the text which also had the green colour and this was also the exact same colour green. We decided that the green shades may had looked a different colour due to where they was placed, for example where the colour is place on a slighter part of the poster it looked a different shade to the colour on a darker background.
Finally I looked at the word 'Fishtank' on the bench which is apparently hard to read. I adjusted the colour and changed it to black to see what this would look like as I knew it would be able to be seen clear and is the colour already used in the sentence.
This was what the back colour then looked like on our poster, we decided we didn't like it and preferred it when it was the green colour as it stood out and included more of our selected colour as well as catching the viewers eye. So I went back on to colour selector when I match it up with the same green used throughout however I made it slightly darker which made it clearer to see. We also felt the word couldn't be seen well due to the projector used to show our poster on.
This was the finalised poster.
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